More than 130 Davos Agenda sessions were livestreamed on the event webpage and on our Facebook, Twitter, LinkedIn, YouTube and Weibo pages. This year’s sessions got over 11 million views, a more than 300% increase on last year’s viewership. Sessions were captioned in English, and some were interpreted into eight languages.

We brought high-end live studio production, customized design and distribution across six separate studios to over 120 sessions at Davos Agenda. This included live Special Addresses that were publicly available and widely distributed to our media partners as well as private, Toplink-only, off-the-record interactive dialogues between 12 G20 Heads of State, the President of the EU and the UN Secretary General and the CEOs of our Strategic Partners.

From pre-production and planning to live production and delivery, we provided end-to-end physical delivery of all live sessions, seamless virtual interaction for participants and audiences, enhanced content distribution opportunities, and a visually-captivating event look and feel.

This year, we used our live blog – situated on the homepage of the event page – to not only cover sessions in real-time, but also to highlight key institutional content and stories demonstrating the concrete impact of the meeting. Additionally, for Special Addresses, we flashed news alerts to media, linking back to the live blog coverage of those speeches.

We worked with each social media platform to promote the event online. Working in partnership with media and international organizations, we were able to cross-post the sessions onto various pages, increasing the number of views.

We launched a social media campaign 10 days prior to the event, using custom graphics to create an online image for the event, as participants promoted their sessions on both their personal and company's social media accounts.

Speakers, including presidents and prime ministers, promoted key sessions.

This year the Davos Agenda Daily Newsletter was sent to all participants each morning (CET) of the meeting, as a first look ahead to the day’s agenda and covering the highlights of the previous day’s sessions and speakers.

Along with dynamic content for speakers, moderators and registrants, readers also received information in each edition about the Forum’s daily impact, key sessions to share on social media and with their broader networks, the latest podcasts and videos, partner and liveblog updates, links to top-performing posts on Forum Agenda and mentions of Davos Agenda in the news.