MENA Climate Literacy Initiative Fez – PlanetFix
PlanetFlix is a project organised by the Fez Hub part of the MENA Climate Literacy cross-hub initiative launched by the Jeddah Hub.
Problem Statement: The lack of awareness, engagement, and understanding of sustainable practices and environmentally friendly actions within our community.
Project Target Group: University student, civil society (NGOs), youth climate advocate, other stakeholders.
Proposed Solution: The PlanetFlix project aims to organize a series of movie screening events on campus and off-campus that educate, inspire, and mobilize the campus community towards sustainable and environmentally friendly actions.
Project Activities:
- Project Planning and Team Formation (Month 1): Assemble a project team comprising of environmental students, campus community members, and volunteers. Define roles and responsibilities for each team member.
- Movie Selection (Month 2): Research and select a series of environmentally themed movies that align with the project's goals. Obtain necessary licenses for public screenings.
- Venue and Logistics (Month 3): Secure on-campus and off-campus venues for the movie screenings. Plan logistics including seating, audiovisual setup, and refreshments.
- Promotion and Outreach (Months 4-5): Develop a comprehensive promotional strategy to reach out to the campus community. Create posters, social media campaigns, and collaborate with local media for coverage.
- Event Execution – On and off-Campus Screenings (Months 6-10): Host a series of movie screening events. Each event should include a screening, followed by a discussion or interactive session that encourages audience engagement and learning.
- Assessment and Feedback (Month 10): Collect feedback from attendees to gauge their understanding and perception of sustainable practices after the screenings. Use this information to make improvements for future events.
- Impact Measurement and follow up (Months 11-12): Conduct surveys or assessments to measure the impact of the project on participants' attitudes and behaviors towards sustainability.
Project short-term goals: Increase awareness about the PlanetFlix project through targeted promotion on campus, social media, and local media outlets. Achieve a significant number of attendees for the initial movie screening events. Identify any logistical or engagement challenges faced during the initial events, and develop strategies to address them for future screenings. Forge partnerships with local environmental organizations, campus clubs, and other stakeholders interested in sustainability. Begin collecting initial data on participants' attitudes, knowledge, and behaviors related to sustainability before and after the events.
Project long-term goals: Witness a significant increase in the adoption of sustainable practices among attendees and the broader campus community. Observe participants incorporating eco-friendly habits into their daily routines, such as reducing waste, conserving energy, and using sustainable transportation. Build a strong community of individuals, both within the campus and the broader region, who actively engage in environmental initiatives, events, and discussions. Influence campus policies and practices to be more environmentally friendly, such as promoting waste reduction, energy efficiency, and sustainable transportation options.
Project available metrics: Reach: how many people were exposed to the project, either directly or indirectly. This can be measured by counting the number of people who attended events, participated in activities, or saw or heard about the project through media coverage.
Impact: Measuring the actual change that the project made in the lives of the people it was intended to help. This can be measured by surveys, interviews, or other qualitative methods.
Sustainability: measuring whether the project's effects will last over time. This can be measured by tracking the project's progress after it has ended. Collaborators: University, and faculties Local NGOs Other Stakeholders.