Lisa MacCallum is President and Founder of Inspired Companies – an independent global advisory practice specializing in brand purpose and strategy, reputation and trust and high performance business culture. 25 years working across continents, cultures and business environments.

Co-authored the book Inspired INC to unpack the best and worst of the corporate sector and offer a roadmap for companies to successfully navigate a high speed and unforgiving 21st century marketplace.

A former Vice President of Nike, for 15 years Lisa held leadership roles across Nike's Global businesses including in USA Sales & Retail, Apparel and Global Community Sports. During her tenure, Lisa also led the Nike Foundation and co-authored a Research and Framework for Action Report, Designed to Move to declining physical activity levels and participation in sports.

Lisa is a Young Global Leader Alumni of the World Economic Forum, Meaningful Business 100 leader, Founding Ambassador to the World Benchmarking Alliance and experienced non-executive Director for public companies in Australia, USA, Japan and India.

Loves ocean swimming, beach running, kids sports and the best of humanity and the planet.