Cristóbal della Maggiora is Co-Founder and President of Betterfly (one of two Chilean unicorns), a tech platform that helps people manage their mental, physical and financial wellbeing. Cristóbal and his brother, Eduardo della Maggiora, were inspired to start Betterfly after realizing that 90% of Latin American families do not have life insurance. The company aims to refocus business models towards generating impact embedded into the company’s legal mission and business model. Cristóbal holds a BBA in Finance and Economics from Universidad Andrés Nacional Bello and a Diploma in Business Management from Pontificia Universidad Católica de Chile.